CASE STUDY OVERVIEW In 2018, the Broad Ripple Village Association (BRVA) was awarded a portion of The Create Indy Fund for marketing and brand identity…
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Executing your strategic plan: Four tools you must use Having a great marketing plan is your north star for a successful strategic plan execution. If…
Interesting Q&A regarding the “New Normal” for non-profits from the Winter 2011 Issue of Branding Bytes (a FREE quarterly e-newsletter courtesy of Larry Checco of Checco…
From SoulSeedz.com: The shortest known gestation period is 12 days for an Opossum, and the longest is over 700 days for an Elephant. Your countless…
Social media is not necessarily the right marketing tactic for your business. Having a plan is key, but don’t assume that your business automatically will…
Eric Ryan and Adam Lowry, 27-year-old entrepreneurs, have built the world’s largest eco-friendly cleaning brand, Method (sold at Target). In February 2001, they mixed their…
I recently got the Glodan postcard in the mail and loved what “Dan the Paper Man” had to say… “A lawyer had successfully handled a…
The Harvard Business Review Management Tip comes into my inbox daily and occasionally there are tidbits I feel compelled to pass along… Yesterday, I read…
Research now shows that the lack of natural talent is irrelevant to great success — in any industry. So, what’s the secret? It’s painful and…
