How strong is your marketing foundation?

We know a foundational marketing plan is key to your success. In the evaluation phase, we ask a series of questions that help us understand your current sales and marketing systems (ie. branding, CRM, web, email marketing, sales and marketing enablement, etc). This information helps us learn more about the goals and objectives of your organization and where there may be barriers to success.

Regardless of where you are in your business journey, our proven 10+ year method and redMAP process will guide you through building a custom roadmap for you that is actionable and easy to understand.

Does your strategic marketing plan support your business? Find out.

foundational marketing


Through a comprehensive set of questions and thought exercises, redTREK custom marketing assessment is the first step to building your redMAP custom roadmap.


Within 48 hours of receiving your submission, our team of experts reviews your redTREK responses to strategically build your custom marketing roadmap.

Search Engine Optimization (SEO)

Our baseline SEO report is a high level audit plus recommendations of the overall search engine optimization performance of your unique domain.

Sales and Marketing Ecosystem Map

We actually create a visual map showing your current sales and marketing applications and platforms and how they are (or aren't) connected.


Importance of a Marketing Foundation Whitepaper: Learn what attributes contribute to a solid marketing foundation and how to start building yours!

sales and marketing enablement plan

The engagement comes in as you begin to engage with your key stakeholders to learn more about the goals and objectives of your organization and where there might be barriers to success. You will work together (or solo perhaps) to uncover your strengths, weaknesses, opportunities, and threats.

A key part of this phase is determining where sales and marketing alignment can be improved. The deliverable at this point is a final custom redMAP roadmap that enables you to:

  • Align your brand with your purpose, vision and mission.

  • Uncover opportunities for growth and understand how to address them.

  • Provide a foundational guide to agencies, freelancers, and team members for seamless execution.